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Acura’s Integra Is Losing Grip: Sales Down 25%, Future in Question

Remember when the Acura Integra made its grand return and every Honda fan suddenly felt seen again? Yeah—those were good times. But it seems like the shine’s wearing off faster than a Civic with unpainted body kits and eBay coilovers.

When Acura resurrected the Integra nameplate, it was supposed to be a love letter to enthusiasts. The car looked decent, had a 6-speed manual for those of us who can still row gears, and carried just enough nostalgia to make us forget the Civic Si’s window sticker.

But now? The Integra’s hype train is running out of gas.


📉 Sales Are Dropping Like a VTEC Cam at Idle

Despite a shaky car market (thanks tariffs, EV tax drama, and whatever else Washington is doing), Acura’s overall sales are actually up — 4.6% so far this year. Honda’s up too, selling over 903,000 units through August. Sounds good, right?

Except… the Integra’s down by a brutal 25.8%. Acura’s only moved 13,072 new Integras in 2025, with just 1,745 in August. And that’s while the brand’s SUVs like the MDX and RDX are also taking hits.

So if everything else is rising but the Integra’s free-falling, that’s not “market conditions.” That’s a red flag waving harder than an Si owner at a track day.

🏭 Acura Says It’s Just “Production Issues”

CarBuzz reached out to Acura, and the official word is that the slowdown came from retooling the Marysville plant—the same one now gearing up for Acura’s EV Hub. Supposedly, they’re ready to ramp Integra production back up now that the retooling is done.

They also confirmed the TLX sedan is toast, meaning the Integra’s now Acura’s only car that isn’t shaped like a crossover. If you’re keeping score, that’s a bold move for a brand that built its rep on precision-crafted sedans.

⚙️ The 2026 Refresh: Too Little, Too Late?

The Integra’s mid-cycle update dropped this summer, bringing small tweaks and new tech—but not exactly the kind of overhaul that’ll set Bring a Trailer on fire. Acura says the updated model “continues to lead the premium compact sedan segment,” which sounds nice… until you realize the “segment” has like three cars in it.

Buyers might just be waiting for the refreshed version to hit lots, but given how brutal sedan sales have been nationwide, this could also be the Integra’s last lap. Reports suggest production could end by 2028—if not sooner.

💸 What’s Saving Acura? Not the Integra

The new ZDX EV is selling like hotcakes—up 466% this year—and the new ADX crossover is bringing in younger buyers and first-time Acura owners. Translation: SUVs are paying the bills, and the Integra’s on thin ice.

Which is a shame, because while the Integra might be “just a fancy Civic,” it’s one of the last affordable premium cars that still offers a manual transmission. Once it’s gone, the SUV-only future looks a lot less exciting for those of us who still enjoy a little lift-throttle oversteer.

🏁 Our Take

Acura’s revival of the Integra was a nod to its enthusiast roots—but it feels like the brand’s corporate side has already moved on. The Integra might’ve been a marketing play to reignite nostalgia, but in today’s market, emotion doesn’t always pay the bills.

If Acura kills the Integra again, it’ll mark the end of an era. No more manual Acuras, no more liftback sedans—just quiet, comfortable crossovers and electric family haulers. And that’s fine for most people… but not for the gearheads who made Acura cool in the first place.

⚡️ Pro Street Online Final Thoughts

We’re pulling for the Integra—because if Acura’s last sporty sedan disappears, we’re one step closer to a future where everything on the road looks like a beige toaster with an infotainment subscription.

Until then, we’ll keep wrenching, tuning, and driving the real ones that came before.

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